Indian Chamber of Commerce has recently shaped up a high level National Expert Committee on Tea which aims to endorse the Indian Tea in the World Map. The committee is working towards increasing India's Low Per Capita Tea Consumption. With these thoughts in mind, ICC is organizing a meaningful event in virtual platform to deliberate on all these points and put Tea to occupy a larger portion of the throat on "GENERIC PROMOTION OF INDIAN TEA –Increasing Per Capita Consumption" on 13th August 2021 at 11 am.